AI-mediated world - Citation Economy & Definitional Authority

From 383.52 £ /h

The zero-click search era is no longer a future prediction—it is our current reality. With over 60% of web searches ending without a single click, traditional SEO strategies, keyword rankings, and legacy traffic funnels are rapidly becoming obsolete. In this AI-mediated world, discovery happens inside the "dark funnel" of large language models, where platforms like ChatGPT, Gemini, Perplexity, and Google AI Overviews act as the primary interface for your audience.

Your new digital currency is no longer the website click; it is the AI citation.

This masterclass is designed for executives, digital transformation leaders, and marketing strategists who want to pivot from obsolete traffic metrics to AI visibility. Participants will learn how generative engines parse, prioritize, and select the brands they trust. We will break down real data from millions of AI responses to uncover the exact profile of content these models prefer—focusing on open, structured knowledge hubs, informative comparative assets, and definitive educational content.

Move beyond fighting for vanishing organic traffic. Learn how to optimize your digital infrastructure for AI extraction, position your brand as an authoritative industry source, and build lasting consumer trust in a world where the machine is the interface.

Extra information

What You Will Learn
The Anatomy of the Dark Funnel: Understand the fundamental shift from linear click-based traffic to AI-mediated discovery and pre-qualified, high-intent conversions.

AI Selection Mechanics: Demystify how LLMs analyze data to choose which brands make the cut and which remain invisible.

Content Architecture for LLMs: Practical frameworks for structuring information, leveraging schema markup, and placing high-value insights where AI models scan first.

Becoming the Definitional Authority: How to build robust glossaries, honest comparative content, and open knowledge hubs that AI platforms return to repeatedly.

Generative Engine Optimization (GEO): Auditing and executing a modern visibility strategy that ensures your brand is repeatedly cited as the ultimate answer.

Location

Online from Israel

Age

Teenagers (13-17 years old)

Adults (18-64 years old)

Seniors (65+ years old)

Student level

Beginner

Intermediate

Advanced

Duration

60 minutes

90 minutes

The class is taught in

English

Spanish

Skills

Digital arts

Project management

Internet

Availability of a typical week

(GMT -04:00)

New York

Online via webcam

Mon

Tue

Wed

Thu

Fri

Sat

Sun

00-04

04-08

08-12

12-16

16-20

20-24

Diane-Marie

5.0

(5)

Discover the basics of Marketing! I have a Master's degree in the subject (as well as Economics) ,as well as being Six Sigma Green belt certified.
Whether you are curious about it, need a refresher session(s) or help with the creation of your Business Plan, I am here for you!

Paloma

5.0

(5)

Consulting of technical drafting, 3D Sketchup, Autocad, Helping as Senior architect, with experience with construction and project designer

Project consulting, technical documentation in AutoCAD or SketchUp, renderings in Lumion. I have experience in construction and project management.

Farouk

5.0

(5)

Are you using ChatGPT, Gemini, or other AIs, but feel like you're only scratching the surface of their potential? Are your results often generic, inaccurate, or disappointing? It's time to move from a simple user to a true AI pilot. 🤖✨

This 4-hour intensive course, "Prompt Engineering: Mastering the Art of Communicating with AI," is designed to give you the keys to effective and powerful communication with language models (LLM).

> 🧠 “If I had an hour to solve a problem, I would spend 55 minutes defining the question.”

This is the essence of Prompt Engineering: the art of asking the right question to get the best answer. 🎯

🧰 Exclusive methods taught

During this practical and immersive training, you will discover two structured methods to transform your ideas into tangible results:

🔹 The ACTIF method
👉 A foolproof approach to building powerful text prompts. You'll learn how to define:

Action
Context
Tone
Identify
Format

...in order to obtain clear, targeted and impactful content, analyses or strategies. 📄💡

🔹 The IMAGES method
👉 Your visual passport to create high-value graphic prompts. Based on 6 pillars:

Intention
Pattern
Atmosphere
Grain
Aesthetic
Style

...it will allow you to generate images that faithfully reflect your creative vision. 🖼️🎨

👥 Who is this course for?

✅ Entrepreneurs and marketers who want to create targeted content and relevant strategies.
✅ Content creators, writers, designers who want to boost their creativity and productivity.
✅ Professionals from all sectors wishing to integrate AI into their daily lives (automation, analysis, resolution).
✅ Students and curious people wanting to master a strategic skill for the future of work. 🧑‍💼📈

🧠 What you will master in 4 hours:

✔️ Understand the functioning and capabilities of LLMs (ChatGPT, Gemini, Claude, etc.) 🤓
✔️ Structure impactful text requests with the ACTIF method 📝
✔️ Create powerful visual prompts with the IMAGES method 🖌️
✔️ Move from simple interaction to intelligent co-creation with AI 🧩
✔️ Put it into practice with concrete exercises, dedicated tools, and realistic use cases 🛠️📊

🎓 Join us!

Stop being subjected to AI... and start leading it.
🎯 Master the art of dialogue with artificial intelligence,
💼 and unleash their full potential to serve your projects!

Dr.Ibrahim

5.0

(5)

This comprehensive course is designed to equip participants with the knowledge and practical skills needed to excel in facility management. Covering the core principles of planning, operating, and maintaining facilities, the program emphasizes efficiency, safety, and sustainability in managing physical assets and services.

Learners will explore key areas such as maintenance strategies, space planning, building systems, health and safety compliance, energy management, and vendor coordination. Real-world case studies and hands-on exercises will help participants understand how to balance cost control, service quality, and environmental responsibility while ensuring smooth day-to-day operations.

The course also highlights the role of facility managers as strategic partners in business success — bridging people, processes, and technology to create safe, productive, and sustainable work environments.

By the end of the program, participants will be able to implement best practices in facility operations, develop preventive maintenance plans, ensure regulatory compliance, and manage resources effectively. This class is ideal for aspiring facility managers, operations supervisors, engineers, and professionals responsible for managing buildings, campuses, or corporate facilities.

Omayma

5.0

(5)

Personalized support for students, freelancers and entrepreneurs wishing to succeed in their IT projects.

Help with:

Project structuring

Technology choices

Specifications

Code correction and improvement

University projects (final year projects, final year projects, dissertations)

Finalization and delivery of the project

Meriem

5.0

(5)

For computer science courses, I can teach children how to code with Python and C, and I can also teach high school students in the economics track how to study computer science.
For French, I can study children in primary, middle, and high school.
And above all, my class will be dynamic and have an atmosphere that will motivate the students.

Mohammed

5.0

(5)

Usage of AI is high- it’s become impossible to restrain. Don’t you think it’s threat to our privacy or taking away our creativity or using of AI becoming a tough choice? Let’s take our control before somebody else controls us. Challenge or a task- let’s decide it from the lessons.

Farah

5.0

(5)

I mainly work in academic contexts, both international and French, with particular expertise in programs requiring analytical, structuring and autonomous skills.

IB (International Baccalaureate) Program

Economy
Business Management
French as a language A and B
Individuals & Society (PEI)
Theory of Knowledge (TOK)
Internal Assessment (IA)
Extended Essay (EE)

I support students in understanding the program's expectations, structuring their thinking, and producing quality academic work.

French system

Economics - Law and Management (STMG stream)
Economic and Social Sciences (SES)
HGGSP
Preparation for the Grand Oral

Beyond disciplines, I also offer cross-cutting support: work methodology, organization, structuring of ideas, preparation for exams and competitions and development of skills essential to academic success.

Guillaume

5.0

(5)

My methodology is tailored to each student's needs, while maintaining a clear objective to be achieved throughout the project. Drawing on my extensive teaching experience, I have had the opportunity to share my knowledge across a wide range of sectors, including video games, animated films, advertising, 3D printing, fine jewelry, swiss watchmaking, and related merchandise.

Desha

5.0

(5)

I help professionals communicate clearly and confidently in meetings and stakeholder conversations in English.

If you need to lead discussions, explain decisions, or handle pushback — this is for you.

Many professionals can speak English, but struggle to:

Lead meetings confidently
Explain ideas clearly and concisely
Handle difficult conversations
Respond effectively to questions or challenges

That’s what we focus on.

With over 15 years of leading international programmes, I understand how communication works in real business environments — especially under pressure.

Sessions are practical and focused on real scenarios:

Leading and structuring meetings
Explaining complex ideas clearly
Handling questions, objections, and pushback
Speaking with clarity and confidence

This is not general English.
It’s focused coaching to help you communicate effectively in real work situations.

👉 You’ll leave each session with clear improvements you can apply immediately.

Simon

5.0

(5)

Do you want to make significant progress with regular and supportive guidance? This monthly follow-up is designed as a true artistic mentoring program, adapted to your pace and ambitions.

As a freelance illustrator and concept artist, I'll guide you not only with techniques, but also with your workflow, artistic vision, and self-confidence. Plus, I'll provide helpful guides to help you remember everything.

What the monthly monitoring includes:
→ 4 one-hour video sessions (1 per week)
→ An evolving program built together
→ Corrections and feedback on your work between sessions
→ Follow-up via messaging throughout the month
→ Customized visual resources and references

Perfect for beginners who want real long-term progress, without getting lost alone in front of their tablet.

📍 Online (video conference)
📩 Limited places available — Contact me to reserve your spot!

Guillermo

5.0

(5)

A personalized photography course designed to help you progress from your own level, whether you're a beginner or have prior experience. Classes are tailored to your interests and goals: camera operation, composition, lighting, portraiture, event photography, editing, and developing your personal style.

My approach combines theory and practice so you learn dynamically and can apply your knowledge from day one. The goal is for you to gain confidence with your camera and develop a more creative eye, always respecting your learning pace.

The classes can be geared towards digital photography as well as more creative or professional projects, depending on what you are looking for.

Edwige

5.0

(5)

People are always at the center of my interests.

The training courses offered are therefore personalized and tailored to your specific needs. Whether for professional or personal development, I will guide you through your progress with structured and adapted methods.

In this training, you will be able to deepen your knowledge of project management, to use appropriate tools and to lead your ideas to success!

Harsh

5.0

(5)

Passionate and highly dedicated Computer Programming tutor with strong practical knowledge in modern web development and software fundamentals. Skilled in teaching HTML, CSS, JavaScript, Node.js, backend development, APIs, databases, C/C++, and programming logic in a clear, engaging, and easy-to-understand manner.

I focus on helping students build real coding skills through hands-on learning, projects, and problem-solving rather than only theory. Whether you're a beginner starting your coding journey or someone looking to strengthen development skills, I provide structured guidance, personalized support, and industry-relevant knowledge to help you gain confidence and grow as a programmer. My goal is to make complex technical concepts simple, practical, and enjoyable to learn.

Fran

5.0

(5)

As an advanced art student, I would love to share my knowledge with you! We will start with a short introductory conversation where you share your expectations and goals with me, so that I can prepare lessons tailored to you. From complete beginners to slightly experienced, everyone is welcome! I believe that everyone can learn to draw, regardless of age.