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Since June 2023
Instructor since June 2023
Translated by GoogleSee original
What I learned managing cross-functional groups, and improving my leadership.
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From 28 £ /h
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Being a leader for several years make me develop soft skill that I didn ́t learn at university. For a few years now I started mentoring and helping friend to become better leader. In this class I will help you with this too, so you can escalate in your professional life.
Location
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Online from Brazil
About Me
I am an administrator with 22 years of experience in Marketing.
I have in-depth knowledge in defining winning strategies to maintain customer satisfaction and profitability.
I have an aggregator profile that allows me to work with all kinds of people.
I work as a Profitability Manager in a large telecommunications company. I have worked in Brazil, Latin America and Mexico. I am a native Portuguese speaker; I am fluent in English and Spanish and have a basic knowledge of German.
I am married, I have an 11 year old son who teaches me a lot every day.
Education
- Business Administration Course - PUC- SP
- Executive MBA in Marketing - ESPM SP
- A2E Business Fundamentals - McKinsey MBA
- Leadership, entrepreneurship and diversity - UNINASSSAU
- Leadership, learning capacity and resilience - PUC/RS
- Business Development, Leadership and Networking - FIA
- Inclusive leadership - Linkedin
- How to create a culture of self-responsibility - Linkedin
Experience / Qualifications
SKY Brasil: Marketing Manager Product Monetization
Nuance Communications Ltd.: Senior Marketing Manager
Nextel Telecomunicacione Ltda.: Marketing Coordinator - SVA
Claro Telecomunicaciones: Marketing Coordinator - PostPaid Products
Age
Teenagers (13-17 years old)
Adults (18-64 years old)
Seniors (65+ years old)
Student level
Beginner
Intermediate
Advanced
Duration
60 minutes
The class is taught in
Spanish
English
Portuguese
Availability of a typical week
(GMT -04:00)
New York
at teacher icon
Online via webcam
Mon
Tue
Wed
Thu
Fri
Sat
Sun
00-04
04-08
08-12
12-16
16-20
20-24
I am an administrator with 22 years of experience in marketing. I have deep knowledge in defining winning strategies to maintain customer satisfaction and profitability, so I created a class to start helping those who want to enter the world of Marketing.
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This training allows you to learn about the concepts of emotional intelligence & empathy with the aim of better recognizing and understanding your own emotions and those of others. Being aware of emotions allows better management of behavior in human relationships, both in the professional, private, entrepreneurial framework (...). For example, as a key to management, it makes it possible to:

• Measure the impact of emotions in team management.
• Analyze your own mode of operation to get the most out of it.
• To be able to put in place strategies to regulate his own emotions and those of his collaborators.
• Know how to approach delicate interviews taking into account the emotional factor.
• To be able to understand, recognize and name his own emotions as well as those of his collaborators.
• Discover the emotional process.
• Manage the team (the impact of emotions on communication and decision making), the emotional quotient and
leadership styles.
• Motivate and mobilize its employees over the long term, and in particular in the context of interviews "to
strong emotional potential "(reframing, motivation, problem solving, tense sessions, conflicts etc).

Emotional intelligence is a process of personal development over time. This training allows you to initiate the process, with concrete tools that can be applied on a daily basis. This training combines group activities, individual reflections, videos and scenarios.

From theory to practice with simulations. It is a question of putting in place rational and professional tools to achieve the objectives set together and overcome the blockages initially defined.


Controlled, the techniques allow:

• to rely on emotional intelligence and capitalize on the empathy communicated to better ensure that his message is better received his message or being.

• improve credibility, self-confidence and ease (verbal-bodily) with public speaking and a more fluid sense of repartee.

• defuse conflicts and enter your comfort / safety zone. In particular simple and logical techniques, which make it possible to resolve and manage violent situations in a harmonious, effective and lasting way, for example through NVC (Non Violent Communication).

• better manage negotiation situations (contrary to the stereotypes conveyed, negotiation is not only financial, but it can be small everyday events).

• Match the content and form of your message while improving the use of your emotional intelligence.


What you will get out of it:
• Better control of emotions and therefore of your way of communicating
• Better understanding of the feelings of others and the ability to lead them successfully
• Better relationships in personal and professional life thanks to superior emotional intelligence
• Less stress thanks to a better understanding of one's emotions and those of others
• Greater determination and results-oriented mindset
• Ways to develop and apply emotional intelligence in the workplace

Statistically, the progression following these private sessions is quickly noticeable, from 2 or 3 sessions *. (* study 2020)

Trained in Grande Ecole post-preparatory classes & Ivy League university in the United States, specialized and has been working for more than 15 years, in Europe and North America, in the field of communication , in reputable international public and private establishments, intervening in forums and conferences, and oriented on two axes: training and coaching, with pedagogy and careful methodology as key words.

➤ PLACE, TIMETABLE,
- Locations: Geneva-Lausanne-Friborg-Zurich-Neuchâtel-Lugano-Montreux-Bâle-Neuchâtel-Berne-Lucerne-Bruxelles-Luxembourg-Paris-Lyon. But currently and until further notice, only by videoconference in accordance with national recommendations on Covid, this format also unanimously suitable for those accompanied.

-Apart from the classic advantages of videoconferencing (time savings related to travel, eco-responsibility, increased scheduling flexibility, etc.), the quality of the session & the interaction remain the same. In addition, the notes taken during the sessions are immediately transcribed on the session chat and are automatically transmitted to you so that you can browse them during and after the session if you wish.


-Sessions in English / French
-Program: adapted to each need
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HOME LESSONS AND COACHING
IN MATHEMATICS AND PHYSICS

For STUDENTS OF:

- Public schools of the Ivorian system
- Private schools of the Ivorian system
- International schools of the French system in Abidjan
- International schools of the English system in Abidjan
- American System International Schools in Abidjan

Online courses for learners not residing in Abidjan.

MATHEMATICS TEACHER AND COACH with nearly twenty years of experience.

You will be the best.
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Are you enrolled in a Business Management or an MBA program and you need help in your business courses? Fatih would be happy to help you in your business management, marketing, human resource management and other related courses. I have a PhD in economics from Georgetown University and I have a BA in economics from Bogazici University. Over the past 10 years I have worked as an Associate Professor of Economics and Finance in various universities and I tutored university students in various economics, finance, and accounting courses. Our academy helps college students in their various courses. We have students from various universities in US and UK including American University, George Washington University, Nottingham University, King's College London, University of Bath, Northwestern University, University of Royal Holloway etc. Please contact us if you need help in any of your business management courses.
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Copywriting is the art of selling with words. In short, it's written marketing. Concretely, a copywriter (or copywriter) writes content tailored for the sale of a product or service.

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So, how can you write writing highlighting a brand, a product, a person or simply a company... in order to promote it and gain visibility?

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With reusable writing, making your communication profitable, increasing your notoriety and achieving your objectives (...) allows you to make a lasting impression over time. Because always keep in mind that the writing remains.

Develop your visual approach, compare the coherence of the text with the guideline but also the coherence of the idea with the graphic concept: it is also a question of assuming the tasks of coordination.

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➤ THE COPYWRITER TRAINER
Trained at the Grande Ecole post-European preparatory classes & Ivy League University in the United States, our teacher has specialized and worked for more than 17 years, in Europe and North America, in the field. On the one hand as a copywriter then as director of communication / advertising agencies. On the other hand, as a trainer in this field in renowned public and private international establishments, speaking in forums and conferences.

➤ PLACE, TIMETABLE, PRICES
✓ Locations: Geneva-Lausanne-Fribourg-Zurich-Neuchâtel-Lugano-Montreux-Basel-Neuchâtel-Bern-Lucerne-Brussels-Luxembourg-Paris-Lyon. But currently, these sessions continue to be offered by videoconference in the current context and in accordance with general demand which is almost unanimous on this subject.

✓ Indeed, apart from the classic advantages of videoconferencing (time saving related to travel & their unforeseen events, eco-responsibility, increased schedule flexibility, etc.), the quality of the session & the interaction remain identical. In addition, the entire exchange, notes and recommendations are immediately transcribed on the dedicated chat.

✓ Languages: French/English.

✓ Progress following these private sessions is noticeable after 1 to 2 sessions (*2025 study).

✓ As other people do regularly, you can also please your loved ones by offering gift vouchers available all year round.

CONTACT / PROGRAM

✓ A la carte program: evaluated and adapted to each need.
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Unlock your professional potential with our Business English and Business Consultation course. Whether you're looking to improve your communication skills in a corporate environment or seeking expert guidance to grow your business, this course is designed for you.

Course Highlights:

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This versatile course is designed to support learners at every stage of their journey—from children building early reading and speaking confidence to professionals mastering workplace communication. Lessons are fully customized to match your age, skill level, and specific goals.

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* For Professionals & Adults: Polished corporate communication, including business writing, meeting etiquette, and professional phrasing.
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➤ Turn your trades into victories!

Whether it's to negotiate a contract or remuneration, defend an idea, advance a project, start a business, convince a partner, gain the support of a team, resolve a conflict or simply make yourself better understood, one thing can make all the difference: knowing who you are dealing with and how to communicate with that person.

Because there is no single way to communicate effectively.

The same method won't work for everyone. A rational person isn't persuaded in the same way as an emotional one. A cautious person doesn't react like an ambitious one. A decision-maker, a colleague, a client, an investor, a partner, or a loved one doesn't have the same expectations, motivations, or interests.

The goal is therefore to learn to observe, understand, analyze and adapt your communication in order to deploy the right tool, the right method and the right strategy, at the right time and in front of the right person.

➤ Understanding humans to communicate better

Our way of communicating relies largely on understanding certain mechanisms of human psychology.

Human beings are naturally attentive to what directly concerns them. They are sensitive to their interests, needs, fears, curiosity, recognition, need for security, and desire to be understood and valued.

The idea is therefore not simply to say what you have to say, but to understand:
-How can you make your interlocutor want to listen to you?
-How can you present your message so that it makes sense to him?
-How to spark their interest?
-How can we address his concerns before he even expresses them?
-How to create a dynamic favorable to your objective?

For example, rather than immediately presenting an idea solely from your own perspective, you will learn to identify what may interest your interlocutor and to build your communication around their concerns.

Even a simple, common phrase like, "What I'm about to explain could be of real interest to you, particularly because..." can already capture more attention than a presentation focused solely on your own needs. But of course, there are many more techniques for subtly influencing someone.

Similarly, understanding certain mechanisms such as curiosity, self-interest, recognition, trust, consistency, emotion, or risk perception allows for a more relevant and effective approach.

➤ Profiling & analysis of interlocutors

Before communicating effectively, you must first understand who you are addressing.

You will learn to analyze your interlocutor through different elements:
-His way of communicating
-His priorities and interests
-His motivations
️ --His needs and expectations
-His potential resistance and objections
-His decision-making process
-His relationship to risk
-His personal or professional stakes
-The verbal and non-verbal signals he can express
-What can promote or hinder its adoption

The goal: to no longer communicate automatically or identically with everyone.

You will learn to adapt your speech, posture, arguments, questions and strategy depending on the person you are facing.

➤ Advance your projects and ambitions

Do you have a project?

Do you want to create a company, launch an activity, advance within your organization, defend an idea, obtain the agreement of a decision-maker, or get several people or departments to collaborate?

A project is not based solely on its quality.

It also depends on your ability to:
- Identify the right contacts
-Understanding the interests of each stakeholder
-️ Knowing how to approach each person
- Adapt your communication according to the department or function
- Present your project from the angle most relevant to each individual
- Anticipate objections and resistance
- Create alliances and gain support
- Negotiating effectively when interests diverge
- Knowing when to insist, when to rephrase, when to wait, or when to change approach

The same project may require several communication strategies depending on the person you are addressing.

The goal is to give you the necessary tools to understand this dynamic and move your project forward with more method, strategy and efficiency.

➤ Negotiation: much more than defending one's position

Whether it's for negotiating:
A contract
A salary
A partnership
A budget
A strategic project
A career progression
A decision
Or resolve a conflict

Negotiation is not just about finding good arguments.

It also involves understanding:
Who is in front of you?
What he really wants.
What he stands to gain.
This is what he is trying to avoid.
What are his interests?
What are its constraints?
And what strategy can create a favorable outcome?

➤ On the agenda: support tailored to your objectives
-Psychology of communication & understanding of behaviors
-Understanding some fundamental mechanisms of human psychology
-Identify the needs, motivations and interests of your interlocutors
-Understanding why some approaches work with some people and fail with others
-Use interest, curiosity, recognition, trust and other communication levers
-Craft a message that makes people want to listen

Profiling and analysis of interlocutors
-Observe and analyze how a person communicates
-Identify your priorities and your way of working
-Detect potential resistance and objections
-Understanding verbal and behavioral signals
-Adapt your strategy to the person and the context

Persuasive communication
-Formulate your arguments with impact
-To promote your ideas so that they are considered
-Structuring a convincing speech
-Ask the right questions
-Create interest and engagement
-Adapt your language and your approach
-Develop your ability to persuade without engaging in unnecessary power struggles

Strategic negotiation
-Identify and utilize negotiation levers: alternatives, common interests, concessions, and room for maneuver
-Preparing effectively for a negotiation
-Anticipate different scenarios
-Identify the interests and positions of stakeholders
-Build a suitable strategy
-Managing objections and deadlock situations
-Knowing how to evolve a discussion when the initial strategy is not working
-Maximize your chances of reaching a favorable agreement

Project strategy & support
-Clarify your objective and your strategy
-Identify the different stages and priorities
-Understanding who to interact with and in what order
-Prepare your discussions with the various stakeholders
-Adapt your communication according to the departments, partners or decision-makers

Prepare for your important appointments
-Anticipate difficulties and resistance
-Deploy the most relevant tools and methods according to each step

Conflict management and complex situations
-Understanding the mechanisms that give rise to a conflict
-Identify the real issues behind the positions expressed
-Manage your emotions and those of the person you are speaking with
-Develop active and strategic listening
-Moving beyond unnecessary power struggles
-Regaining control of a difficult exchange
-Find constructive and sustainable solutions

The right tool, at the right time, with the right person

This is one of the central principles of this support. Knowing a technique is not enough. You also need to know:
-When to use it.
-With whom.
-In what context?
-And in what a way.

The same technique can be extremely effective with one person and totally counterproductive with another.

You will therefore learn to develop a true strategic reading of interactions, so that you no longer act solely on intuition, but understand the dynamics at play and consciously choose your approach.

➤ Tailored support

This program is aimed particularly at:
-Entrepreneurs and project leaders
-Business leaders and executives
-Managers and executives
-Young professionals
-Self-employed individuals and professionals
-People wishing to advance within their company
-Liberal professionals (lawyers, doctors, etc.)
-Anyone with a project, ambition, or goal to achieve
-Anyone wishing to improve their relationships and communication in a personal setting

Each support program is tailored to your specific situation and concrete objectives.

We can work directly on your projects, negotiations, appointments, relationship difficulties, or professional situations.

The goal is not simply to learn concepts. You learn to use them practically in your own life.

➤ A practical, engaging, and results-oriented teaching approach

We alternate methodological input, analysis of real situations, role-playing, simulations, preparation of your discussions and personalized feedback.

You can bring:
-A project to be developed.
-A negotiation to prepare for.
-An important appointment.
-A conflict to be resolved.
-A difficult person to manage.
-An idea worth defending.
-A business to launch.
-Or simply an ambition you wish to realize.

Let's analyze the situation together:
-What is your objective?
-Who are the relevant stakeholders?
-What are their interests and what is at stake?
-What obstacles might arise?
-What strategy should we adopt?
-What approach should be used?
-Which arguments should be prioritized?
-What tools should be deployed?
-And most importantly: at what point?

➤ Become a strategic communicator

The goal of this support is to enable you to develop a skill that will serve you in all areas of your life:
-Understanding people.
-Understanding the situations.
-Understanding the issues.
-Then adapt your communication and strategy to achieve your objectives.

Whether you are setting up a project, developing a business, advancing professionally, negotiating an opportunity or managing a complex personal situation, you will have concrete methods, tools and strategies to communicate with greater impact, intelligence and efficiency.

Stop letting your projects, ideas, or ambitions depend solely on your intuition.

Learn to understand people, decode situations, and deploy the right strategy at the right time to advance what truly matters to you.

✅ THE TRAINER - TEACHER CONSULTANT
A graduate of a prestigious French Grande École and an Ivy League university in the United States, he combines academic rigor with modern teaching methods. With over 18 years of experience in Europe and North America, he has taught at prestigious international institutions (both public and private), and regularly speaks in Switzerland, France, Belgium, Luxembourg, and Canada, as well as at various forums and conferences.

A recognized specialist, he offers personalized and accessible support based on active listening, a proven methodology, and tailored teaching methods. Whether through one-on-one sessions, workshops, or group training, his approach combines customization, efficiency, and professionalism for rapid, visible results.

✅ LOCATIONS: Switzerland (Geneva, Lausanne, Fribourg, Zurich, Neuchâtel, Lugano, Basel, Bern, Lucerne), Belgium (Brussels, Antwerp, Charleroi, Liège), Luxembourg. On request: France (Paris, Lyon) and Canada (Montreal).

Currently, we primarily use videoconferencing, a highly popular format: it offers the same quality as in-person meetings, flexible organization, time savings, flexibility, comfort, and an eco-friendly approach. Content, notes, and recommendations are shared directly via a dedicated chat.

➤ Languages: French and English.
➤ Reduced and stable fees, accessible without compromising on quality.
➤ Gift vouchers available all year round.
➤ Schedules defined together according to your constraints.
➤ 100% tailor-made program, adapted to each need.
➤ Noticeable progress from 2 sessions (2026 study).

✅ Why choose this training?
-International expertise at the service of your objectives.
-Personalized sessions with concrete tools.
-A lively, interactive and results-oriented approach.
-A motivating and supportive environment, fostering confidence and rapid progress.
-Tangible results in just a few sessions.
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Lessons are tailored around your current knowledge and what you want to achieve, whether you're learning digital marketing for the first time, developing your professional skills, promoting your own business or exploring a career in digital marketing.

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I provide personalised English coaching for professionals and business people who want to communicate more confidently and effectively in international environments.
My lessons are practical and tailored to each student’s individual needs, level and professional situation. Rather than following a standard textbook programme, I focus on the English you actually need for your work and everyday professional communication.
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I also work with students to identify recurring mistakes and communication habits that may be holding them back. We then address these systematically through conversation, targeted exercises and regular feedback.
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Hotels, travel agencies and tour operators run on communication — enquiries, bookings, itineraries, reviews, and guests writing in several languages. Most of that work is repetitive. Much of it is exactly where AI genuinely helps, and most businesses are using it badly or not at all.

I spent twelve years in the travel industry, working with international bookings, ticketing and airline systems. I've spent the last two years building LLM tooling and training AI models. This class sits between those two things: how to apply AI to the daily work of a tourism or hospitality business.

You'll learn how to draft and answer guest enquiries faster without sounding like a machine. How to handle reviews — the straightforward ones and the difficult ones. How to produce itineraries, property descriptions and marketing copy from your own material. How to work across languages without hiring a translator for every message. And how to build repeatable workflows, so a task you do fifty times becomes a task you set up once.

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I specialize in Digital Marketing and Social Media Monetization, with experience in growth strategies, content creation, digital advertising, and personal and business brand development. I offer personalized classes and practical consulting to learn how to use platforms like Instagram, Facebook, TikTok, YouTube, Twitch, and other social media networks to build an audience, increase visibility, and generate revenue.

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Would you like to feel more confident using English in a professional environment? These personalised lessons are designed to help you communicate more clearly, naturally and confidently at work.

As a native English speaker with over five years of teaching experience across different countries and learning environments, I understand the importance of adapting lessons to individual goals and communication needs.

Depending on your objectives, lessons can focus on professional vocabulary, speaking fluency, workplace conversations, meetings, presentations, networking and interview preparation. We can also practise expressing your ideas clearly, improving your pronunciation and using more natural English in professional situations.

Lessons are practical and interactive, allowing you to practise realistic scenarios and develop the language skills most relevant to your career. We will identify your strengths and areas for improvement, then tailor activities to help you make steady progress.

Whether you use English occasionally at work or want to feel more comfortable communicating in an international environment, we can work towards your goals together.

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This training allows you to learn about the concepts of emotional intelligence & empathy with the aim of better recognizing and understanding your own emotions and those of others. Being aware of emotions allows better management of behavior in human relationships, both in the professional, private, entrepreneurial framework (...). For example, as a key to management, it makes it possible to:

• Measure the impact of emotions in team management.
• Analyze your own mode of operation to get the most out of it.
• To be able to put in place strategies to regulate his own emotions and those of his collaborators.
• Know how to approach delicate interviews taking into account the emotional factor.
• To be able to understand, recognize and name his own emotions as well as those of his collaborators.
• Discover the emotional process.
• Manage the team (the impact of emotions on communication and decision making), the emotional quotient and
leadership styles.
• Motivate and mobilize its employees over the long term, and in particular in the context of interviews "to
strong emotional potential "(reframing, motivation, problem solving, tense sessions, conflicts etc).

Emotional intelligence is a process of personal development over time. This training allows you to initiate the process, with concrete tools that can be applied on a daily basis. This training combines group activities, individual reflections, videos and scenarios.

From theory to practice with simulations. It is a question of putting in place rational and professional tools to achieve the objectives set together and overcome the blockages initially defined.


Controlled, the techniques allow:

• to rely on emotional intelligence and capitalize on the empathy communicated to better ensure that his message is better received his message or being.

• improve credibility, self-confidence and ease (verbal-bodily) with public speaking and a more fluid sense of repartee.

• defuse conflicts and enter your comfort / safety zone. In particular simple and logical techniques, which make it possible to resolve and manage violent situations in a harmonious, effective and lasting way, for example through NVC (Non Violent Communication).

• better manage negotiation situations (contrary to the stereotypes conveyed, negotiation is not only financial, but it can be small everyday events).

• Match the content and form of your message while improving the use of your emotional intelligence.


What you will get out of it:
• Better control of emotions and therefore of your way of communicating
• Better understanding of the feelings of others and the ability to lead them successfully
• Better relationships in personal and professional life thanks to superior emotional intelligence
• Less stress thanks to a better understanding of one's emotions and those of others
• Greater determination and results-oriented mindset
• Ways to develop and apply emotional intelligence in the workplace

Statistically, the progression following these private sessions is quickly noticeable, from 2 or 3 sessions *. (* study 2020)

Trained in Grande Ecole post-preparatory classes & Ivy League university in the United States, specialized and has been working for more than 15 years, in Europe and North America, in the field of communication , in reputable international public and private establishments, intervening in forums and conferences, and oriented on two axes: training and coaching, with pedagogy and careful methodology as key words.

➤ PLACE, TIMETABLE,
- Locations: Geneva-Lausanne-Friborg-Zurich-Neuchâtel-Lugano-Montreux-Bâle-Neuchâtel-Berne-Lucerne-Bruxelles-Luxembourg-Paris-Lyon. But currently and until further notice, only by videoconference in accordance with national recommendations on Covid, this format also unanimously suitable for those accompanied.

-Apart from the classic advantages of videoconferencing (time savings related to travel, eco-responsibility, increased scheduling flexibility, etc.), the quality of the session & the interaction remain the same. In addition, the notes taken during the sessions are immediately transcribed on the session chat and are automatically transmitted to you so that you can browse them during and after the session if you wish.


-Sessions in English / French
-Program: adapted to each need
verified badge
HOME LESSONS AND COACHING
IN MATHEMATICS AND PHYSICS

For STUDENTS OF:

- Public schools of the Ivorian system
- Private schools of the Ivorian system
- International schools of the French system in Abidjan
- International schools of the English system in Abidjan
- American System International Schools in Abidjan

Online courses for learners not residing in Abidjan.

MATHEMATICS TEACHER AND COACH with nearly twenty years of experience.

You will be the best.
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Are you enrolled in a Business Management or an MBA program and you need help in your business courses? Fatih would be happy to help you in your business management, marketing, human resource management and other related courses. I have a PhD in economics from Georgetown University and I have a BA in economics from Bogazici University. Over the past 10 years I have worked as an Associate Professor of Economics and Finance in various universities and I tutored university students in various economics, finance, and accounting courses. Our academy helps college students in their various courses. We have students from various universities in US and UK including American University, George Washington University, Nottingham University, King's College London, University of Bath, Northwestern University, University of Royal Holloway etc. Please contact us if you need help in any of your business management courses.
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Copywriting is the art of selling with words. In short, it's written marketing. Concretely, a copywriter (or copywriter) writes content tailored for the sale of a product or service.

And precisely, it is either:
- to offer you concrete techniques, a clear methodology and pragmatic tools to learn how to write quality content yourself for your own needs
- or to help you directly to promote the content of your product and design a text, a letter, a hook, a slogan, write marketing files, press releases, an internet page, blog posts, advertising banners and newsletters (...) in an impactful and optimal way. Choose the appropriate terms and format them in order to convey an idea, a message, in the most relevant, effective and persuasive way possible.

So, how can you write writing highlighting a brand, a product, a person or simply a company... in order to promote it and gain visibility?

This is why, to help you on the one hand, to create strong, attractive and synthetic messages but also on the other hand, to teach you to do it for yourself, it will be a question of precisely understanding your needs, your product, your strategy, the values you wish to convey (...). Objective: to be creative enough to capture the attention of your audience and make readers want it.

With reusable writing, making your communication profitable, increasing your notoriety and achieving your objectives (...) allows you to make a lasting impression over time. Because always keep in mind that the writing remains.

Develop your visual approach, compare the coherence of the text with the guideline but also the coherence of the idea with the graphic concept: it is also a question of assuming the tasks of coordination.

If you also wish to train yourself to write other content yourself, the training can include deepening your writing skills to give personality to your texts, developing ideas, concepts and their implementation, creativity/presentation techniques... all anchored in practical exercises and scenarios.

➤ THE COPYWRITER TRAINER
Trained at the Grande Ecole post-European preparatory classes & Ivy League University in the United States, our teacher has specialized and worked for more than 17 years, in Europe and North America, in the field. On the one hand as a copywriter then as director of communication / advertising agencies. On the other hand, as a trainer in this field in renowned public and private international establishments, speaking in forums and conferences.

➤ PLACE, TIMETABLE, PRICES
✓ Locations: Geneva-Lausanne-Fribourg-Zurich-Neuchâtel-Lugano-Montreux-Basel-Neuchâtel-Bern-Lucerne-Brussels-Luxembourg-Paris-Lyon. But currently, these sessions continue to be offered by videoconference in the current context and in accordance with general demand which is almost unanimous on this subject.

✓ Indeed, apart from the classic advantages of videoconferencing (time saving related to travel & their unforeseen events, eco-responsibility, increased schedule flexibility, etc.), the quality of the session & the interaction remain identical. In addition, the entire exchange, notes and recommendations are immediately transcribed on the dedicated chat.

✓ Languages: French/English.

✓ Progress following these private sessions is noticeable after 1 to 2 sessions (*2025 study).

✓ As other people do regularly, you can also please your loved ones by offering gift vouchers available all year round.

CONTACT / PROGRAM

✓ A la carte program: evaluated and adapted to each need.
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Unlock your professional potential with our Business English and Business Consultation course. Whether you're looking to improve your communication skills in a corporate environment or seeking expert guidance to grow your business, this course is designed for you.

Course Highlights:

- Master essential business vocabulary, expressions, and language structures used in real-world business scenarios.
- Learn how to write formal emails, conduct meetings, and make effective presentations.
- Develop skills in negotiations, business discussions, and networking.
- Receive personalized business consultation tailored to your goals, from start-up strategies to advanced growth techniques.
- Gain confidence in handling business-related situations, both online and in person.

This course is perfect for professionals, entrepreneurs, and anyone looking to thrive in the global business environment.
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Improve your professional communication skills with practical Business English lessons. Learn how to participate in meetings, negotiate effectively, write professional emails, handle workplace conversations, and communicate confidently in international business environments.
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Italian for Foreign Learners is a practical and structured course designed for students who want to communicate confidently in real-life situations.
The lessons are taught by a native Italian speaker, ensuring authentic pronunciation, natural expressions, and a clear understanding of how the language is used in everyday contexts.

You will learn how to build sentences, understand essential grammar, improve pronunciation, and develop natural conversation skills.
The lessons are personalised, clear, and adapted to your level; whether you are a complete beginner or already familiar with Italian.

We focus on everyday communication, cultural insights, vocabulary expansion, and practical exercises that help you progress quickly and enjoy the learning process.
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Welcoming international students from all time zones for online lessons!

Level: Beginner to Advanced (A1–C1)

This versatile course is designed to support learners at every stage of their journey—from children building early reading and speaking confidence to professionals mastering workplace communication. Lessons are fully customized to match your age, skill level, and specific goals.

What we will cover:
* For Kids & Beginners: Engaging, interactive sessions focused on vocabulary, phonics, school reading, and speaking with confidence.
* For Teens & Students: Homework assistance, school exam preparation, and conversational practice to make English natural and easy.
* For Professionals & Adults: Polished corporate communication, including business writing, meeting etiquette, and professional phrasing.
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➤ Turn your trades into victories!

Whether it's to negotiate a contract or remuneration, defend an idea, advance a project, start a business, convince a partner, gain the support of a team, resolve a conflict or simply make yourself better understood, one thing can make all the difference: knowing who you are dealing with and how to communicate with that person.

Because there is no single way to communicate effectively.

The same method won't work for everyone. A rational person isn't persuaded in the same way as an emotional one. A cautious person doesn't react like an ambitious one. A decision-maker, a colleague, a client, an investor, a partner, or a loved one doesn't have the same expectations, motivations, or interests.

The goal is therefore to learn to observe, understand, analyze and adapt your communication in order to deploy the right tool, the right method and the right strategy, at the right time and in front of the right person.

➤ Understanding humans to communicate better

Our way of communicating relies largely on understanding certain mechanisms of human psychology.

Human beings are naturally attentive to what directly concerns them. They are sensitive to their interests, needs, fears, curiosity, recognition, need for security, and desire to be understood and valued.

The idea is therefore not simply to say what you have to say, but to understand:
-How can you make your interlocutor want to listen to you?
-How can you present your message so that it makes sense to him?
-How to spark their interest?
-How can we address his concerns before he even expresses them?
-How to create a dynamic favorable to your objective?

For example, rather than immediately presenting an idea solely from your own perspective, you will learn to identify what may interest your interlocutor and to build your communication around their concerns.

Even a simple, common phrase like, "What I'm about to explain could be of real interest to you, particularly because..." can already capture more attention than a presentation focused solely on your own needs. But of course, there are many more techniques for subtly influencing someone.

Similarly, understanding certain mechanisms such as curiosity, self-interest, recognition, trust, consistency, emotion, or risk perception allows for a more relevant and effective approach.

➤ Profiling & analysis of interlocutors

Before communicating effectively, you must first understand who you are addressing.

You will learn to analyze your interlocutor through different elements:
-His way of communicating
-His priorities and interests
-His motivations
️ --His needs and expectations
-His potential resistance and objections
-His decision-making process
-His relationship to risk
-His personal or professional stakes
-The verbal and non-verbal signals he can express
-What can promote or hinder its adoption

The goal: to no longer communicate automatically or identically with everyone.

You will learn to adapt your speech, posture, arguments, questions and strategy depending on the person you are facing.

➤ Advance your projects and ambitions

Do you have a project?

Do you want to create a company, launch an activity, advance within your organization, defend an idea, obtain the agreement of a decision-maker, or get several people or departments to collaborate?

A project is not based solely on its quality.

It also depends on your ability to:
- Identify the right contacts
-Understanding the interests of each stakeholder
-️ Knowing how to approach each person
- Adapt your communication according to the department or function
- Present your project from the angle most relevant to each individual
- Anticipate objections and resistance
- Create alliances and gain support
- Negotiating effectively when interests diverge
- Knowing when to insist, when to rephrase, when to wait, or when to change approach

The same project may require several communication strategies depending on the person you are addressing.

The goal is to give you the necessary tools to understand this dynamic and move your project forward with more method, strategy and efficiency.

➤ Negotiation: much more than defending one's position

Whether it's for negotiating:
A contract
A salary
A partnership
A budget
A strategic project
A career progression
A decision
Or resolve a conflict

Negotiation is not just about finding good arguments.

It also involves understanding:
Who is in front of you?
What he really wants.
What he stands to gain.
This is what he is trying to avoid.
What are his interests?
What are its constraints?
And what strategy can create a favorable outcome?

➤ On the agenda: support tailored to your objectives
-Psychology of communication & understanding of behaviors
-Understanding some fundamental mechanisms of human psychology
-Identify the needs, motivations and interests of your interlocutors
-Understanding why some approaches work with some people and fail with others
-Use interest, curiosity, recognition, trust and other communication levers
-Craft a message that makes people want to listen

Profiling and analysis of interlocutors
-Observe and analyze how a person communicates
-Identify your priorities and your way of working
-Detect potential resistance and objections
-Understanding verbal and behavioral signals
-Adapt your strategy to the person and the context

Persuasive communication
-Formulate your arguments with impact
-To promote your ideas so that they are considered
-Structuring a convincing speech
-Ask the right questions
-Create interest and engagement
-Adapt your language and your approach
-Develop your ability to persuade without engaging in unnecessary power struggles

Strategic negotiation
-Identify and utilize negotiation levers: alternatives, common interests, concessions, and room for maneuver
-Preparing effectively for a negotiation
-Anticipate different scenarios
-Identify the interests and positions of stakeholders
-Build a suitable strategy
-Managing objections and deadlock situations
-Knowing how to evolve a discussion when the initial strategy is not working
-Maximize your chances of reaching a favorable agreement

Project strategy & support
-Clarify your objective and your strategy
-Identify the different stages and priorities
-Understanding who to interact with and in what order
-Prepare your discussions with the various stakeholders
-Adapt your communication according to the departments, partners or decision-makers

Prepare for your important appointments
-Anticipate difficulties and resistance
-Deploy the most relevant tools and methods according to each step

Conflict management and complex situations
-Understanding the mechanisms that give rise to a conflict
-Identify the real issues behind the positions expressed
-Manage your emotions and those of the person you are speaking with
-Develop active and strategic listening
-Moving beyond unnecessary power struggles
-Regaining control of a difficult exchange
-Find constructive and sustainable solutions

The right tool, at the right time, with the right person

This is one of the central principles of this support. Knowing a technique is not enough. You also need to know:
-When to use it.
-With whom.
-In what context?
-And in what a way.

The same technique can be extremely effective with one person and totally counterproductive with another.

You will therefore learn to develop a true strategic reading of interactions, so that you no longer act solely on intuition, but understand the dynamics at play and consciously choose your approach.

➤ Tailored support

This program is aimed particularly at:
-Entrepreneurs and project leaders
-Business leaders and executives
-Managers and executives
-Young professionals
-Self-employed individuals and professionals
-People wishing to advance within their company
-Liberal professionals (lawyers, doctors, etc.)
-Anyone with a project, ambition, or goal to achieve
-Anyone wishing to improve their relationships and communication in a personal setting

Each support program is tailored to your specific situation and concrete objectives.

We can work directly on your projects, negotiations, appointments, relationship difficulties, or professional situations.

The goal is not simply to learn concepts. You learn to use them practically in your own life.

➤ A practical, engaging, and results-oriented teaching approach

We alternate methodological input, analysis of real situations, role-playing, simulations, preparation of your discussions and personalized feedback.

You can bring:
-A project to be developed.
-A negotiation to prepare for.
-An important appointment.
-A conflict to be resolved.
-A difficult person to manage.
-An idea worth defending.
-A business to launch.
-Or simply an ambition you wish to realize.

Let's analyze the situation together:
-What is your objective?
-Who are the relevant stakeholders?
-What are their interests and what is at stake?
-What obstacles might arise?
-What strategy should we adopt?
-What approach should be used?
-Which arguments should be prioritized?
-What tools should be deployed?
-And most importantly: at what point?

➤ Become a strategic communicator

The goal of this support is to enable you to develop a skill that will serve you in all areas of your life:
-Understanding people.
-Understanding the situations.
-Understanding the issues.
-Then adapt your communication and strategy to achieve your objectives.

Whether you are setting up a project, developing a business, advancing professionally, negotiating an opportunity or managing a complex personal situation, you will have concrete methods, tools and strategies to communicate with greater impact, intelligence and efficiency.

Stop letting your projects, ideas, or ambitions depend solely on your intuition.

Learn to understand people, decode situations, and deploy the right strategy at the right time to advance what truly matters to you.

✅ THE TRAINER - TEACHER CONSULTANT
A graduate of a prestigious French Grande École and an Ivy League university in the United States, he combines academic rigor with modern teaching methods. With over 18 years of experience in Europe and North America, he has taught at prestigious international institutions (both public and private), and regularly speaks in Switzerland, France, Belgium, Luxembourg, and Canada, as well as at various forums and conferences.

A recognized specialist, he offers personalized and accessible support based on active listening, a proven methodology, and tailored teaching methods. Whether through one-on-one sessions, workshops, or group training, his approach combines customization, efficiency, and professionalism for rapid, visible results.

✅ LOCATIONS: Switzerland (Geneva, Lausanne, Fribourg, Zurich, Neuchâtel, Lugano, Basel, Bern, Lucerne), Belgium (Brussels, Antwerp, Charleroi, Liège), Luxembourg. On request: France (Paris, Lyon) and Canada (Montreal).

Currently, we primarily use videoconferencing, a highly popular format: it offers the same quality as in-person meetings, flexible organization, time savings, flexibility, comfort, and an eco-friendly approach. Content, notes, and recommendations are shared directly via a dedicated chat.

➤ Languages: French and English.
➤ Reduced and stable fees, accessible without compromising on quality.
➤ Gift vouchers available all year round.
➤ Schedules defined together according to your constraints.
➤ 100% tailor-made program, adapted to each need.
➤ Noticeable progress from 2 sessions (2026 study).

✅ Why choose this training?
-International expertise at the service of your objectives.
-Personalized sessions with concrete tools.
-A lively, interactive and results-oriented approach.
-A motivating and supportive environment, fostering confidence and rapid progress.
-Tangible results in just a few sessions.
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Learn practical digital marketing skills and understand how businesses use online channels to reach customers, build their brand and grow their digital presence.

Lessons are tailored around your current knowledge and what you want to achieve, whether you're learning digital marketing for the first time, developing your professional skills, promoting your own business or exploring a career in digital marketing.

Topics can include social media marketing, content creation and planning, brand positioning, understanding target audiences, customer journeys, digital advertising, SEO fundamentals, website marketing and developing a digital marketing strategy.

We can also explore how different digital channels work together and how businesses measure the effectiveness of their marketing using analytics, engagement, conversions and other key performance indicators.

Lessons focus on practical learning using examples, exercises and real-world business scenarios rather than simply studying marketing theory. Where appropriate, we can work on creating marketing plans, content strategies and campaigns that allow you to put what you learn into practice.

No previous digital marketing experience is required for beginner lessons.
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I provide personalised English coaching for professionals and business people who want to communicate more confidently and effectively in international environments.
My lessons are practical and tailored to each student’s individual needs, level and professional situation. Rather than following a standard textbook programme, I focus on the English you actually need for your work and everyday professional communication.
Sessions can include Business English, conversation and fluency, presentations, meetings and negotiations, professional vocabulary, pronunciation, grammar and accuracy, and preparation for interviews or important professional situations.
I also work with students to identify recurring mistakes and communication habits that may be holding them back. We then address these systematically through conversation, targeted exercises and regular feedback.
With extensive international business and consulting experience, I can also help experienced professionals develop the language, confidence and communication style needed when working with international colleagues, clients and senior management.
My approach is supportive, practical and conversation-focused. The objective is not simply to improve your English, but to help you communicate naturally, clearly and confidently when it matters.
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Business Studies For AS level students formatting,exam tips for your upcoming business exams. I specialize in business but also help in economics and accountancy if needed for ASlevel students. Being a Alevels student myself, i might be the suitable one
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Hotels, travel agencies and tour operators run on communication — enquiries, bookings, itineraries, reviews, and guests writing in several languages. Most of that work is repetitive. Much of it is exactly where AI genuinely helps, and most businesses are using it badly or not at all.

I spent twelve years in the travel industry, working with international bookings, ticketing and airline systems. I've spent the last two years building LLM tooling and training AI models. This class sits between those two things: how to apply AI to the daily work of a tourism or hospitality business.

You'll learn how to draft and answer guest enquiries faster without sounding like a machine. How to handle reviews — the straightforward ones and the difficult ones. How to produce itineraries, property descriptions and marketing copy from your own material. How to work across languages without hiring a translator for every message. And how to build repeatable workflows, so a task you do fifty times becomes a task you set up once.

This isn't about replacing your staff with a chatbot. It's about removing the repetitive work so your people can spend their time on guests.

By the end, you'll have a set of workflows built around your own business, not a list of tools you've heard of.
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I specialize in Digital Marketing and Social Media Monetization, with experience in growth strategies, content creation, digital advertising, and personal and business brand development. I offer personalized classes and practical consulting to learn how to use platforms like Instagram, Facebook, TikTok, YouTube, Twitch, and other social media networks to build an audience, increase visibility, and generate revenue.

During the classes, you'll learn to create content strategies, optimize profiles, develop advertising campaigns, attract followers, increase engagement, and leverage the various monetization options available on each platform. We'll also work with artificial intelligence tools, analytics, affiliate marketing, brand collaborations, and strategies for turning a digital community into a business opportunity.

My goal is to help you develop practical skills so you can manage your own social media, boost your business, offer digital services, or start generating income online. Classes are tailored to your level, goals, and the platform you want to specialize in, from beginners to those looking to professionalize their skills.
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Would you like to feel more confident using English in a professional environment? These personalised lessons are designed to help you communicate more clearly, naturally and confidently at work.

As a native English speaker with over five years of teaching experience across different countries and learning environments, I understand the importance of adapting lessons to individual goals and communication needs.

Depending on your objectives, lessons can focus on professional vocabulary, speaking fluency, workplace conversations, meetings, presentations, networking and interview preparation. We can also practise expressing your ideas clearly, improving your pronunciation and using more natural English in professional situations.

Lessons are practical and interactive, allowing you to practise realistic scenarios and develop the language skills most relevant to your career. We will identify your strengths and areas for improvement, then tailor activities to help you make steady progress.

Whether you use English occasionally at work or want to feel more comfortable communicating in an international environment, we can work towards your goals together.

Build your confidence, strengthen your communication skills and feel more prepared to use English in the workplace.
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